How PayU Works with the PayU Payment Gateway Addon for CrowdLift

PayU powers hundreds of thousands of online projects in India alone and gives you access to 250+ payment processing options worldwide. When you install the PayU Payment Gateway Addon for CrowdLift, your backers can choose from local payment methods they already use every day — UPI, cards, wallets, net banking, and even QR code-based payments.

The best part? Sometimes the transaction fee is as low as 0% for UPI and debit card payments. And you only pay when a pledge is successful. This makes the PayU Payment Gateway Addon for CrowdLift one of the most cost-effective solutions for crowdfunding platforms targeting markets like India, Southeast Asia, Latin America, and Eastern Europe.

3 Simple Steps to Start Collecting Pledges with PayU

• Step 1: Install the CrowdLift Crowdfunding WordPress Theme on your website
• Step 2: Activate the PayU Payment Gateway Addon for CrowdLift
• Step 3: Follow the setup tutorial, connect your PayU merchant account, and start accepting pledges

Get Instant One-Tap Pledge Payments for as Low as 0%

Literally, QR code-based pledge payments using UPI and debit card transactions can be as low as 0%! For other one-tap transactions, a fee is charged only on successful payments. This makes the PayU Payment Gateway Addon for CrowdLift extremely affordable for crowdfunding platforms of all sizes.

Supported QR code-based payment methods include:

• Google Pay
• PhonePe
• MobiKwik
• HDFC Bank PayZapp
• Paytm
• Axis Pay
• SBI Mobile Banking App
• BHIM (Bharat Interface for Money)

250+ Payment Methods Supported by PayU

The PayU Payment Gateway Addon for CrowdLift gives your backers access to hundreds of local payment options — increasing your ability to turn potential supporters into real, long-term contributors.

• SMS, WhatsApp, Email, Facebook, and social media payments
• Credit and debit cards (Visa, Mastercard, Rupay, Diner, Amex)
• Internet banking — 75+ banks supported in India alone
• UPI — 100+ banks and third-party apps
• Digital wallets — 15+ wallets supported
• EMI — card and cardless payments
• LazyPay and Citrus Pay
• QR code-based one-tap payments
• PayPal

Target Backers in 15+ Countries

You can base your crowdfunding platform in 15+ countries and raise funds from anyone, anywhere in the world using the PayU Payment Gateway Addon for CrowdLift.

PayU merchant accounts are available in:

• India, Russia, Turkey, Argentina, Brazil, Peru
• South Africa, Nigeria, Mexico, Hungary, Czech Republic
• Colombia, Romania, Poland, Panama, Chile

Even if your organization is not based in these countries, you can still use PayU through partner integrations. The PayU Payment Gateway Addon for CrowdLift processes pledges from backers worldwide, with support for international cards and digital wallets.

4 Ways Backers and You Benefit from PayU’s Local Payment Options

Extremely Economical

Local methods involve much lower payment processing costs than international transactions — sometimes as low as 0%.

Backers Use Familiar Methods

Supporters can pledge with payment methods they already use — no new accounts or detailed financial info needed.

Faster and More Secure

Local payments are faster and safer than international transactions — no intermediary banks to slow things down.

Easiest to Access and Simplest to Use

Local payment methods are within easy reach and less complex for any backer to use.